If you are a shrewd marketer, you’ll know that people nowadays don’t just go online; they literally live online – reaching for the nearest device the moment that they want to know, do or buy something. Being where potential customers are means promoting your business...
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From cynical and brilliant Siri to Tesla’s self-driving cars to Google AI that can learn video games in mere hours, Artificial Intelligence a.k.a is revolutionizing industries one at a time. What do you think AI’s next target in 2018 will be? Without a streak of...
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Just how dominant a business tool was social media in 2017? Facebook reported its highest earnings ever in Q3, up nearly 50% from a year ago. Its mobile ads are so popular that the platform is actually starting to run out of space for them, even though they’re charging...
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Did you know that 72% of consumers who do a local search on their smartphone visit a store within a day? Same with 34% of consumers who conduct a search on a computer or tablet! Before we delve further into telling you what SEO is...
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Email marketing is one of the most popular and reliable methods to engage your website’s audience and increase your profits. Check out these stats that will reinforce our prerogative. Emails with personalized message content received a 5% lift in open rates compared to emails with...
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Digital marketing in 2017 saw several major changes with the industry pretty much getting its wake-up call. There were transformations that will continue to influence and affect the work of digital marketers in the coming year. As we go speeding into 2018, here are 7 predictions about...
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